Do You Shades EQ? Meet featured SEQ Star, Kathy Capelli, Redken 5th Avenue NYC

SHADES EQ CONTEST WINNERS CHOSEN!

Hundreds voted for their favorite Shades EQ story…Watch the winning videos and stay tuned for the next Shades EQ ad featuring the Grand Prize winners.

Techniques

GET INSPIRED TO GLAZE,
REFRESH, CORRECT AND MORE!

Let Redken Artists from around the world take you through their favorite step-by-step techniques.

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Formulas

BLONDES, BRUNETTES, REDS!
TRY THESE GREAT SALON PROVEN FORMULAS...

Celebrate the possibilities. Try these exclusive formulas created by Redken Artists. Then, customize your own amazing formulas!

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Meet the Pros

LEARN MORE ABOUT YOUR FAVORITE
SHADES EQ PRO AND GET EXPERT ADVICE.

Find advice on growing your color business, haircolor correction using Shades EQ, and Seasonal Color Trends from the most sought after colorist to the A-List Stars.

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Behind the Scenes

GET AN INSIDE LOOK AT THE
AMERICAN SALON PHOTO SHOOT.

Go behind the scenes of the Shades EQ fashion editorial shoot with American Salon. David Stanko, Redken Expert Colorist, and Marianne Dougherty, Editor-In-Chief, give you the 'in' on the photo shoot and how David created the beautiful haircolor!

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